Canada day Crunch N Brunch was a success :)
Members of the gym were encouraged to sign up for a "house blend" class on Sat. July 1st for Canada day which was longer than a normal class for a full 45 min high intensity workout involving step ups, wall balls, burpees, plank and kettle bell swings as seen in the picture on the bottom. After this the class was re-organized and turned into a yoga studio where the music was softened and members were given a yoga mat where they were encouraged to unwind and relax they're muscles. While the yoga was taking place a few other trainers and myself were out in the lobby setting up a catered breakfast including eggs, bacon, turkey bacon, home fries, chocolate chip or blueberry pancakes and coffee too. Many of the members agreed it was a pleasant start to the Canada day weekend and also a good sweat and awesome breakfast following!
Having events such as a brunch and workout on a Saturday holiday morning is not only unique but very good for the business. It allows members to feel appreciated and also allows them to make friends with other members and build a friendship with their trainers and staff at anchor. I think this is a very rare thing to find in a gym but is a great opportunity to feel belonging and a sense of a community. Its a great marketing tool as well because it makes clients comfortable and excited in your facility also makes them enjoy their time there and want to return. In the process so far and on this day i met a ton of new names and chatted with some great people interested in building friendships and a healthy lifestyle for their future.
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